Lottery Software
Universal Becomes
Personal
Since 2011, INTRALOT launched and elaborated deeply on the Universal
Gaming Experience strategy, which consists a landmark on the
development path of its products and services.
T
he strategy of Universal Gaming places
the consumer even closer to the heart
of the product and services design, and
personalization is an integral part of the
development process. The portfolio of INTRALOT
follows an omni-channel distribution strategy,
combining land-based with interactive approaches
so as to offer a more concise and personalized
experience to the player.
Regarding the interactive gaming, our
emphasis lies not only on the desktop and
mobile user but also on the emerging home user,
mostly through the interaction with Smart TVs.
INTRALOT Interactive, as part of the INTRALOT
Group, delivers the latest in interactive lottery
software innovation and has excelled throughout
the years in supporting either its own B2C
regulated operations or its renowned B2B
customers. We combine valuable expertise from
our customer facing operations to the benefit
of better technologies that are tied with highly
demanding specifications set by the governmental
agencies. This has resulted in the most reliable,
secure and optimally performing Platform and
we are proud to have a track record of successful
implementations in all parts of the world. In 2015
INTRALOT partnered with an industry leading
and award winning interactive gaming platform
supplier, Bit8 in order to further enhance the
platform features with AI powered promotions,
bonus, rules, and segmentation engine.
iGaming platform
A state-of-the-art (real-time) player account and
relationship management system that meets
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the growing demands of the lottery industry
and enables the expansion of sales and services
across all virtual sales channels and product
verticals. Our platform enables a unified
approach to player registration, verification,
single e-wallet and banking integration and
e-payments through all sales channels. It also
seamlessly supports participation with loyalty
cards through the retail network, essential for
all Lotteries wishing to fully converge their
networks.
The solution supports all the required
functionality traits for successfully managing
a diverse games portfolio addressing different
players segments, which can include: Lottery
Games (incl. lotto, fast draw/keno type games,
e-instant scratch games, bingo games etc.), Sports
Betting, Casino Games, Racing, Virtuals, Skill
Games.
Some of iGaming’s platform key benefits are:
Maximize Player Lifetime Value: Extract more
value from existing players and optimizing the
amount of value that can be obtained from new
ones, while minimizing churn and loss.
Reduce Costs via Artificial Intelligence: Our
artificial intelligence (AI) technology facilitates
easy management of dynamic customer segments
and real-time reporting. Hence, it allows
operators to reduce costs by providing the ability
to tailor customer service without incurring the
normal overheads associated with it.
No Unnecessary Technical Limits: Scale up
to handle even the largest of player databases
and allow flexible deployments across multiple
game verticals. Our modern and modular design