Consulting
Income Access
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Consulting Solution
S
ince it was founded in 2002, the Income
Access Group has played an influential
role in supporting the growth of the
iGaming industry. This includes verticals
such as casino, poker, sportsbook, bingo, fantasy
sports, binary and forex, lottery, social, horse-race
wagering, and in the land-based casino market.
As the iGaming space evolves and diversifies
into new verticals and markets, Income Access
continues to expand to meet the needs of
businesses in both online and land-based casino
environments.
The team at Income Access works strategically
with organisations to develop and manage
their digital acquisitions channels, as well as
provide guidance on customer engagement and
retention. Through its turnkey award-winning
acquisition tracking and reporting technology
and a range of digital marketing services,
Income Access is now partnered with over
250 companies and over 300 brands across the
world, including those in North America, Latin
America, Europe, Asia and Australasia.
The marketing arm of the Income Access
Group, Access Digital Marketing, provides
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expertise across a wide array of acquisition
channels. These channels include conducting
digital marketing environmental audits, search
engine optimisation, paid search (PPC), social
media marketing, web design and content
marketing.
Income Access is also the leading provider
of affiliate management services, with a team
of ten experienced affiliate managers inhouse. The team leverages the Income Access
affiliate network, which is one of the industry’s
longest-serving networks and comprises over
25,000 affiliates across all gaming verticals.
Depending on an operator’s needs, Income
Access provides customised support in three
key areas related to affiliate marketing: strategy
development, relationship-building and day-today maintenance activities.
The team at Income Access supports
operators and properties of all sizes and needs.
Organizations in their infancy can leverage
Income Access’ experience to conduct market
analysis and lead in strategy development. Larger
operators that have staff turnover or are lacking
in resources can lean on Income Access to