iGB Marketplace Directory 2015/16 | Page 15

xxx Advertising, Marketing & PR Advertising, Marketing & PR Ad, Mktg & PR Mobile Gaming Crystal Content Income Access Group Income Access Group Income Access provides advertising, marketing and PR services to its partners across all iGaming verticals and markets. This includes helping Income Access partners to build and expand brand awareness, develop partnerships with marketing partners, and drive acquisition within their target market. Income Access has been a leader in the mobile We provide independent iGaming space since 2006. consultancy services to With the recent growth online gaming companies of native apps and shift around the world. in customer preferences and behaviour, Income Access has recognised the need for a mobiletracking solution. Through the development of its SDK, the Income Access platform has evolved to track and report the performance of mobile app and web products, enabling player acquisition to be optimised. UK based agency Crystal Content provides targeted SEO content that will generate leads to your affiliate portal or real money gaming site. Their social media optimisation and retention strategies turn Facebook fans and Twitter followers into converting players. They will tailor any content or social media strategy to suit your requirements and with over 5 years’ experience in the industry you can be sure you are in good hands. Contact: Sharon McFarlane Managing Director [email protected] T: [phone] www.crystalcontent.co.uk Element Wave Element Wave is a leading mobile player retention and engagement platform for operators with mobile apps. Utilizing push notifications and real-time analytics, it is a proven way to significantly increase mobile revenues delivering relevant content to app users based on their interests, preferences, habits and live location. Easily integrated into any mobile app, Element Wave gives operators the insights and tools to convert casual mobile players into loyal, revenuegenerating customers. Contact Details: E: [email protected] T: [phone] www.elementwave.com With a client portfolio that extends beyond traditional online gaming companies, Income Access also builds awareness for operators and marketing partners in the areas of land-based casino operations, social and mobile gaming, lottery and financial trading. The Income Access marketing team identifies operators’ specific goals and develops tailored marketing strategies and recommendations to achieve those goals. This includes strategy and implementation through display advertising, search engine marketing, social media, email marketing, and content creation. Contact: [phone] [email protected] incomeaccess.com 4 | Marketplace 2015/16 Sponsored by ThinkStrategy ThinkMarketing ThinkMobile ThinkSocial ThinkPayments ThinkInvestment Within the company’s multi-channel acquisition tracking platform, operators can now create and optimise campaigns by product and device, as well as measure campaign performance alongside traditional web-based content. Strategy C Income Acc Income Access recognised lea iGaming indus has developed expertise in dig marketing for gaming over it operation. The marketing at Income Acce provides strate implementatio across the foll channels: perf marketing, sea marketing, dis advertising, so web design, an creation. Affiliates can also now promote in-app and have visibility on the performance of their mobile-specific campaigns. Most recently, Access is work with newly lau operators in bo based casino a environments their digital pr and identify op within their co spaces to incre customer rete brand engagem well as grow c databases thro acquisition ma Contact: [phone] [phone] [email protected] [email protected] incomeaccess.com Contact: [phone] inquire@incom incomeaccess Marketplace 2015/16 | 5 Marketplace 2015/16 | 15