iGB Affiliate 68 April/May | Page 70

POPULAR GAMBLING

US SEARCH DATA

Competitive intelligence services Hitwise , a division of Connexity , provides data on the top-visited gambling sites ranked by internet traffic for the entire US and by state , based on a sample of 10 million internet users

MOSTPOPULAR

WEBSITES

IN

GAMBLING

RANKED BYVISITS

SHARE

MONTH

OFFEBRUARY

2018

Rank Feb 18
Websites
Total number of visits
Visits share
1 PCHLotto 27,876,390 10.28 % 2 Florida Lottery 13,176,561 4.86 % 3 NY Lottery 9,304,440 3.43 % 4 Powerball 8,922,699 3.29 % 5 Texas Lottery Commission 8,706,995 3.21 % 6 California Lottery 6,606,446 2.44 % 7 Lottery Post 6,421,779 2.37 % 8 Lottery USA 6,138,635 2.26 % 9 Michigan Lottery 6,135,414 2.26 % 10 Georgia Lottery 5,816,030 2.14 % 11 Pennsylvania Lottery 5,630,801 2.08 % 12 North Carolina Lottery 5,598,355 2.06 % 13 Harrah ’ s Casino Hotels 5,564,649 2.05 % 14 www . draftkings . com 5,522,175 2.04 % 15 Mega Millions 5,437,884 2.01 %

MOST

POPULAR GAMBLING

WEBSITES RANKED BY

VISITS FROM

ILLINOIS *

Websites
Segmented visits
Segmented rate
Illinois Lottery 27.05 % 85.02 % PCHLotto 9.09 % 4.05 % Missouri Lottery 5.67 % 20.35 % Lottery Post 4.23 % 8.19 % Illinois Lottery Online 3.61 % 92.52 % Powerball 3.22 % 4.32 % Bovada . lv Sports 2.51 % 7.27 % Wisconsin Lottery 2.39 % 11.22 %
Harrah ’ s Casino Hotels
2.33 % 5.41 %
Mega Millions 2.20 % 4.86 %
* Four rolling weeks ending March 3 , 2018 Source : Connexity . com / hitwise
Websites
MOST POPULAR GAMBLING WEBSITES

RANKED BY PENNSYLVANIA *

Segmented visits
Segmented rate
Pennsylvania Lottery 39.82 % 80.84 % PCHLotto 9.37 % 3.81 % Ohio Lottery 3.35 % 7.71 % Powerball 3.34 % 4.10 % Lottery USA 2.52 % 4.69 % www . draftkings . com 2.40 % 4.93 % Bovada . lv Sports 2.21 % 5.84 % Bovada . lv 1.78 % 5.83 % Mega Millions 1.78 % 3.58 % Harrah ’ s Casino Hotels 1.73 % 3.67 %

VISITS FROM

66 iGB Affiliate Issue 68 APR / MAY 2018