iGB Affiliate 62 Apr/May | Page 68

US SEARCH DATA
Competitive intelligence services Hitwise, a division of Connexity, provides data on the top-visited gambling
sites ranked by internet traffic for the entire US and by state, based upon a sample of 10 million internet users.
MOST POPULAR
WEBSITES
IN
GAMBLING
RANKED BY VISITS
MONTH OF FEBRUARY
2017
MOST
POPULAR
GAMBLING
WEBSITES
RANKED BY
VISITS FROM
ILLINOIS*
Websites Total Visits Visits Share Rank
Oct 16 Rank
Sept 16 Rank
Aug 16
PCHLotto 23,803,386 9.85% 1 1 1
Florida Lottery 11,996,767 4.96% 8 7 4
www.draftkings.com 11,281,730 4.67% 2 3 3
NY Lottery 7,802,273 3.23% 4 4 6
California Lottery 7,014,070 2.90% 6 12 8
Texas Lottery Commission 6,590,969 2.73% 5 6 7
Fanduel.com 6,174,376 2.56% 3 2 2
Powerball 5,613,850 2.32% 11 10 10
Mega Millions 5,254,214 2.17% 10 9 11
Pennsylvania Lottery 5,187,078 2.15% 12 11 15
Lottery Post 4,903,561 2.03% 14 15 17
Michigan Lottery 4,434,421 1.84% 17 14 18
VegasInsider.com 4,371,627 1.81% 20 20 20
Lottery USA 4,285,247 1.77% 15 23 24
Harrah's Casino Hotels 4,136,245 1.71% 19 19 21
Websites Segmented Segmented
Visits
Rate
Illinois Lottery 70.71%
23.41%
PCHLotto 3.77%
8.72%
Lottery Post 8.41% 4.58%
Powerball 3.70% 4.34%
Illinois Lottery Online 76.42% 3.71%
Michigan Lottery 5.95% 3.00%
www.draftkings.com 4.10% 2.47%
Fanduel.com 5.50% 2.26%
Bovada.lv Sports 6.61% 2.18%
Lottery USA 4.02% 1.91%
Websites Segmented
Visits Segmented
Rate
Pennsylvania Lottery 74.87% 37.43%
PCHLotto 3.51% 7.98%
Powerball 4.32% 4.97%
www.draftkings.com 5.45% 3.23%
Lottery Post 3.74% 2.00%
King.com 5.67% 1.98%
Lottery USA 4.05% 1.89%
Fanduel.com 4.37% 1.76%
WorldWinner 7.85% 1.52%
Covers 5.59% 1.48%
MOST POPULAR GAMBLING WEBSITES
*4 Rolling Weeks ending February 25, 2017
Source: Connexity.com/hitwise
64
iGB Affiliate Issue 62 APR/MAY 2017
RANKED BY VISITS FROM
PENNSYLVANIA*