iGB Affiliate 51 JunJul | Page 82
US SEARCH DATA
Competitive intelligence services company, Experian Hitwise, provides data on the top-visited gambling sites
ranked by Internet traffic for the entire US by state, based upon a sample of 10 million Internet users. The data
does not include mobile traffic.
MOST POPULAR
WEBSITES
IN
GAMBLING
Websites
28,182,730
8.76%
1
1
1
4.58%
2
4
3
SHARE
12,483,332
3.88%
3
9
6
Bovada.lv
9,843,216
3.06%
5
2
10
California Lottery
9,033,299
2.81%
8
6
4
www.draftkings.com
8,504,602
2.64%
4
3
13
NY Lottery
8,236,613
2.56%
7
7
7
Mega Millions
7,767,794
2.41%
16
26
23
Powerball
7,570,802
2.35%
12
13
2
Texas Lottery Commission
7,447,939
2.31%
9
12
12
Illinois Lottery
19.47%
66.32%
King.com
8.48%
4.14%
Fanduel.com
4.47%
5.04%
Bovada.lv
4.22%
6.65%
PCHLotto
4.10%
3.86%
Lottery Post
3.53%
6.65%
www.draftkings.com
3.02%
5.09%
2.32%
4.11%
2.13%
69.50%
Powerball
ILLINOIS*
Websites
Segmented Segmented
Visits
Rate
Illinois Lottery Online
VISITS FROM
Rank
Feb 14
14,740,968
Mega Millions
WEBSITES
RANKED BY
Rank
Mar 14
King.com
2015
GAMBLING
Rank
Apr 14
Fanduel.com
MONTHOFMAY
POPULAR
Visits Share
PCHLotto
RANKED BYVISITS
MOST
Total Visits
1.90%
3.56%
Websites
Segmented
Visits
Segmented
Rate
Massachusetts State Lottery Commission
37.61%
70.91%
King.com
6.12%
1.82%
www.draftkings.com
3.27%
3.37%
Fanduel.com
3.08%
2.11%
Mega Millions
2.58%
2.79%
PCHLotto
2.52%
1.45%
Bovada.lv
2.48%
2.38%
FoxWoods Resort Casino
2.42%
31.56%
Powerball
2.03%
2.31%
Covers
1.73%
3.70%
MOST POPULAR GAMBLING WEBSITES
RANKED BY VISITS FROM
*4 Rolling Weeks ending May 30, 2015
Source: Experian Marketing Services Hitwise
78
iGB Affiliate Issue 51 JUNE/JULY 2015
MASSACHUSETTS*