iGaming Business - Issue 113 iGB-113_NovDec-print-p55-63-Salary-Survey-cover | Page 7
Salary Survey
THE SPECIALISTS
Pentasia’s role specialists provide detail on the salary and recruitment
trends in their respective areas
SALES & ACCOUNT MANAGEMENT
KARL HARENBURG
Candidate demand is focussed on a secure base,
particularly in city hubs where living costs are high. They
are unwilling to risk their lifestyle on bonus packages,
typically 20-40% within the remuneration package,
reliant on meeting targets. Contrary to belief, the No 1
motive for switching sales jobs is not money but a more
interesting employer.
Most are open to new opportunities and often mobile, except those with the
deepest networks among large operators and suppliers where long-term deal
shares place a high penalty on leaving. Exiting igaming for payments and AI
tech is also increasingly attractive.
Level
Avg. Bottom 10% Average Avg. Top 10%
£18k £28.5k £41k
Mid/Manager £31.5k £54.5k £79k
Senior £64.5k £98k £148k
Executive
CUSTOMER SERVICES
CHANELLE DEMANUELE
It’s rare to fi nd a CS department that’s growing as AI
technology, chat bots and ‘self-service’ help reduce
the need for human support. This may explain the
growing wage gap in CS, as fewer, more skilled CS
leaders can use technology to resolve a workload
previously only possible with large teams.
This approach of outsourcing CS - with a handful
of outsourced CS and fraud providers in Malta
picking up the increasing workload – means you no
longer need native-speaking, upper intermediate-level
operatives. Cyprus, Bulgaria and even Costa Rica have
all been locations for relocation of CS out of Malta.
Avg. Bottom
10% Average Avg. Top
10%
Executive £15k £20.5k £28k
Mid/
Manager 24.5k £45k Senior £60k £71k
Level
PRODUCT & PROJECT
CARA KERR
Salaries are growing across the board, but we’re seeing
more progress to higher levels due to the increased
importance of product, project and programme
management roles in igaming.
Businesses used to force product heads into being
‘people managers’ of 10-30 people, but this resulted in low
job satisfaction and became a key motivator for leaving.
Now they are more savvy about using product & project
managers for what they are good at, with some managing 30+ products with very few
direct reports. Placing them in the right setup with the right levers to control is crucial.
Level
Avg. Bottom 10% Average Avg. Top 10%
Executive £26k £32.5k £38.5k
£69k Mid/Manager £37k £59k £84k
£82k Senior £72.5k £110k £172k
iGamingBusiness | Issue 113 | November/December 2018
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