iGaming Business - Issue 113 iGB-113_NovDec-print-p55-63-Salary-Survey-cover | Page 7

Salary Survey THE SPECIALISTS Pentasia’s role specialists provide detail on the salary and recruitment trends in their respective areas SALES & ACCOUNT MANAGEMENT KARL HARENBURG Candidate demand is focussed on a secure base, particularly in city hubs where living costs are high. They are unwilling to risk their lifestyle on bonus packages, typically 20-40% within the remuneration package, reliant on meeting targets. Contrary to belief, the No 1 motive for switching sales jobs is not money but a more interesting employer. Most are open to new opportunities and often mobile, except those with the deepest networks among large operators and suppliers where long-term deal shares place a high penalty on leaving. Exiting igaming for payments and AI tech is also increasingly attractive. Level Avg. Bottom 10% Average Avg. Top 10% £18k £28.5k £41k Mid/Manager £31.5k £54.5k £79k Senior £64.5k £98k £148k Executive CUSTOMER SERVICES CHANELLE DEMANUELE It’s rare to fi nd a CS department that’s growing as AI technology, chat bots and ‘self-service’ help reduce the need for human support. This may explain the growing wage gap in CS, as fewer, more skilled CS leaders can use technology to resolve a workload previously only possible with large teams. This approach of outsourcing CS - with a handful of outsourced CS and fraud providers in Malta picking up the increasing workload – means you no longer need native-speaking, upper intermediate-level operatives. Cyprus, Bulgaria and even Costa Rica have all been locations for relocation of CS out of Malta. Avg. Bottom 10% Average Avg. Top 10% Executive £15k £20.5k £28k Mid/ Manager 24.5k £45k Senior £60k £71k Level PRODUCT & PROJECT CARA KERR Salaries are growing across the board, but we’re seeing more progress to higher levels due to the increased importance of product, project and programme management roles in igaming. Businesses used to force product heads into being ‘people managers’ of 10-30 people, but this resulted in low job satisfaction and became a key motivator for leaving. Now they are more savvy about using product & project managers for what they are good at, with some managing 30+ products with very few direct reports. Placing them in the right setup with the right levers to control is crucial. Level Avg. Bottom 10% Average Avg. Top 10% Executive £26k £32.5k £38.5k £69k Mid/Manager £37k £59k £84k £82k Senior £72.5k £110k £172k iGamingBusiness | Issue 113 | November/December 2018 61