IDE Online Magazine Enero 2017 | Page 94

FERIAS

PRINT4ALL 2018: sales campaign launched and already doing well

There may be more than a year to go until it opens its doors, but there is already buzz and expectation around Print4All, the brand new event dedicated to all technologies for commercial, publishing and industrial printing which is on between 29 May and 1 June 2018 at Fiera Milano. The project has already gained backing from major supply chain players, and is continuing to go from strength to strength as new players sign up because they are keen to cater optimally to this dynamic market and have the right tools to compete internationally.

Print4All builds on and reinterprets the heritage of three historic brands – Grafitalia, Converflex and Inprinting – by launching a groundbreaking format for building relationships and integrating the different business communities of commercial printing, converting, package printing, labelling and industrial printing, in what is a major coming together conceived to infuse new energy into a rapidly-evolving market.

Ambitious as the project may be, companies and trade associations have long looked forward to such a development, and the reactions were immediate. Some main enterprises in the industry, including Cerutti Packaging Equipment, Goebel Ims Deltamatic, Grafikontrol, Omet, Petratto, and the Uteco Group, have already expressed their appreciation of the initiative and backed the idea of making Print4All the benchmark event for Europe and the Mediterranean basin.