New Tools: 99Covers
As you read in the Facebook Cover Image article you MUST change your cover image from time
to time and it is probably best that you formulate a cover image strategy. Tie the change of
image into whatever it is you are selling from your website and in your email marketing
campaigns. You’ll want your client to receive the same offer wherever they click after receiving
your first promotion. Carry your promotional theme throughout your social channels too.
Finding or creating new Facebook cover images can be time consuming, but guess what I’ve
found for you? A terrific website offering free covers for your Facebook page!
From the 99Covers website:
There are hundreds of different various Facebook
Covers to choose from at 99covers.com! The
Facebook Cover photos are unique and creative.
There are many different Facebook Cover photos
you can choose from to add color, fun, and
excitement. Whether you are into sports, want to
show your faith, or want to make others aware of
a cause close to your heart, there covers that will
let you do just that.
Check the list
of images for
Cities, Places,
Weddings…
99 Covers also offers a custom Facebook cover service for $39
Ask Your Host Agency
Quick & Easy
Chances are the creative team at your host
agency HQ has already created a series of logo
specific Facebook cover images so make sure you
check with HQ first to save time.
If you are not one for using graphic software
here’s a simple way to cut and paste and add a
slogan to your image. Insert your image into a
Word document by clicking on Text Box, Insert
and then select your image. Open another Text
Box and type in your slogan. Choose the Font,
Size and colour you want. Highlight Text Box with
text and then click on Drawing Tools, Shape Fill,
No Fill. Follow the same steps for Shape Outline
– No Outline. Now your text will be layered on
top of your image.
Ask Your Suppliers
More and more suppliers are creating marketing
tools for their travel agency supporters and
preferred agency partners. Check with your BDM
and ask whether or not they have a FB cover
image for you to use and if not, perhaps you can
push for a customized cover image just for you.
If you are selling a specific supplier they may
want to be featured in your cover image
campaign. You never know until you ask.
Crop to size: Click on Start, All Programs,
Accessories, Snipping Tool. Use the Snipping
Tool to crop your image with text to the correct
size of the Facebook cover. Save to a folder
named Facebook Covers.
Use Your Own Images
Now you know the dimensions of the FB cover
image it is quite easy to crop one of your own
images and then add your text overlay and then
save your finished creation to a new folder
named Facebook Covers.
Well done YOU! Now you can teach others how
to quickly create a Facebook Cover with a sales
slogan to encourage inquiries and bookings.
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