IC TRAVEL AGENT April 2014 - Page 28

Quick Tips Here’s a few tips to help with your marketing activities. Also a couple of tongue-in-cheekers to help make your day a little brighter. Testimonials have the magic power of Persuasion Make sure your clients can access them, use them in your email signatures, post them in your blogs and throughout your social media channels. Offer interesting How-To information on      Taking travel pictures Packing Buying luggage Travel tips Price tips      Travelling with kids Travelling with grandparents Travelling with a grump! New places to go A sports tip      Storing a pet Planning a trip Purchasing travel insurance A savings tip Tips from other customers   New service New travel apps Post articles about…   Fam reports Vacation reports   Brand related Your achievements Inspirational Travel Quotes Inspirational quotes can help open up your clients or prospects to a new way of thinking about travel, or perhaps learn to accept the challenges of travelling in the present day as they realize that some of these quotes where quoted long ago - the author had the same challenges as we do today – despite a difference in transportation. Brochure Speak for the New Travel Agent Phrase 1. 2. 3. 4. 5. 6. 7. Old World Charm Majestic setting Options galore Explore on your own Nominal fee Plush Light and airy Translation 1. 2. 3. 4. 5. 6. 7. No bath A long way from town Nothing included Pay for it yourself Outrageous charge Top AND bottom sheets On the hurricane path You’ll know when it’s a No Frills Airline when: They don’t sell tickets, they sell chances. All the travel insurance machines in the terminal are sold out. You cannot board without the exact change. The Pilot asks all the passengers to chip in for gas and a pizza. The flight attendant asks you to join their frequent near-miss program and to enjoy the in-flight movie in the plane next to you! 