Beach and… Vacations
The beach vacation is one component of many combo styled vacations. A combo vacation is
when your clients want to add something else to their beach holiday – something extra to do,
to experience after lazing on the beach. You can also structure your own selection of BEACH
AND… combinations and market them locally to ready-made groups, associations and common
interest clubs. Here’s a few ideas for you to think on and develop your own programs.
Okay, thinking caps on. What can you combo up
with a beach vacation? That’s the puzzle we
need to solve when your client hits the ESCAPE
key. They want something more than sun, sand
and sea. And it looks like you found it: GOLF.
Yes golf actually goes with
most vacations and for sure
a beach vacation. Do many
beach resorts offer a golf
club?
Yes they do
and for sure you
can arrange the full
package for your clients.
Okay what else?
Are you thinking other sports? Right on the
money. Scuba, hiking and para-gliding could fit.
Then we still need factor in a nice air-conditioned
activity for those that cannot take the sun day-in
and day-out. Are you with me? Yes of course
SHOPPING – an air-condition activity!
Did anyone think food? Wine? Sushi? Cheese
sarnies? Come on now… food after the beach is
a gimme. Keep going… how about sightseeing
and flightseeing and if your clients are heading
to Hawaii then for sure it’s a trip to the top of the
volcanoes and bike down. If Mexico then it’s
atop the ruins they go.
Now if you’ve managed to sell your clients on a
European beach vacation then you might add a
side trip to Monaco or Rome or Paris.
So many combinations to add to a beach
vacation – about 200 activities in fact. Perhaps
start here: what do you like to do pre and post
lazing on the beach?