HOSPITALITY & ENTERTAINMENT n FASHION WEEK
FIERCE ENTERTAINMENT PRESENTS
ORLANDO
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By Fierce Entertainment
O
ver the last five years the underground fashion scene
in Orlando has been purring, and now it’s beginning to
roar! Fierce Entertainment Management, LLC (Fierce
Entertainment) has been the Lion behind that roar. The
company started out as a small production company, owned by
brother and sister duo Rob and Jessica Henlon. They, along with
several partners, volunteers, team members and loyalists, have
managed to develop what is considered one of the largest fashion
events in Florida: Orlando International Fashion Week.
Currently, when searching “Fashion Events in Florida” online,
Orlando International Fashion Week will show up on the top of the
list (after Eventbrite events and other paid advertisements). Fierce
Entertainment has managed to grow up the ranks through organic
promotion, quality productions, and good 'ole fashion hard work.
All of which is a reflection of the Henlon siblings’ background.
Their parents were both born in Panama with roots from Jamaica,
Barbados, and Belize. Their father, Rafael, joined the Marines
before Rob was born, and has been stationed in North Carolina,
Hawaii, New Orleans, Louisiana and South Carolina. Rob is also a
Veteran (U.S. Army) and has been stationed in Missouri, Alabama,
Georgia, Korea, Kuwait, and North Carolina. Needless to say, they
have been exposed to a lot of diversity. “Our life experiences
prompted us to ensure that all of our productions represent the
diversity of Orlando. Our show celebrates the variety of cultures
that live here, and from the talent to the audience, you’ll see that
diversity,” says Rob Henlon, CEO of Fierce Entertainment.
Jessica, who holds a Master’s Degree in Counseling and has
over 18 years experience in education in the entertainment
industry, stated, “We wanted to create a program that develops
our students as humans while teaching them the skills that will
allow them to be successful in their craft”. Both classes are held
on Saturdays at their Fierce Entertainment Studios, located on
the second floor of the Orlando Fashion Square Mall.
Siblings, Rob and Jessica Henlon
owners of Fierce Entertainment
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IBA Success Magazine
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VOL 5, Issue 4
To learn more or to be involved with Orlando International
Fashion Week, contact Fierce Entertainment.
FB: www.facebook.com/FierceEntertainmentManagement
IG: www.instagram.com/fierceentertainmentstudios/
Website: www.orlandointernationalfashionweek.com
This year, Fierce Entertainment celebrates their fifth year with
the launch of their Talent Development Program. They began a
Television & Commercial Acting program earlier in the year and
have introduced a Modeling program in October, with plans to
introduce Music and Dance, early next year.