HP Innovation Journal Special Edition: Retail Transformation | Page 39

PRINTERS THAT PROTECT
Comprehensive HP security solutions
Security is important for all
companies, but retail organizations
have additional concerns.
Retailers are vulnerable to threats posed by high employee
turnover, large numbers of seasonal workers, and, in par-
ticular, “hire attacks” (in which attackers seek employment
with the express purpose of obtaining inside information
or to conduct corporate espionage.) Retailers also pose a
tempting target because of the massive amounts of con-
sumer information they collect. Yet few retailers have taken
steps to secure their network-connected printers. What’s more, HP can help stop malware from “calling
home” to malicious servers, stealing data, and compro-
mising the network. HP Connection Inspector evaluates
outgoing network connections to determine what’s
normal, stop suspicious requests, and automatically trig-
ger a self-healing reboot.
Printers from HP offer security features to keep data safe
and protect networks from harm in three main areas:
device security, data security, and document security. Security Manager automatically assesses and, if
DEVICE SECURITY
HP can help defend a retail network with the world’s most
secure printing 1 —including devices that can automatically
detect and stop an attack.
HP Sure Start and run-time intrusion detection are
included on HP Enterprise printers to protect at startup
and during operation. If malware is detected, the printer
automatically shuts down and reboots the device. Every
time a printer is turned on or restarts with an error, HP
Sure Start automatically validates the integrity of the
BIOS code and self-heals if necessary.
HP Enterprise printers also include whitelisting to help
ensure that only authentic, “known good” HP firmware—
digitally signed by HP—is loaded into memory.
When a reboot occurs—or any time a new device
is added to the network—HP JetAdvantage
necessary, remediates device security settings to
comply with pre-established company policies. 2
DATA SECURITY
Retailers know how valuable data is to their organizations.
The more data acquired and shared, however, the more
security risks and requirements they face. They’re tasked
continuously with protecting confidential information,
including employee identities and customer data, across
multiple devices and environments. And today, even a false
report of a data breach can cause customers to choose other
retail options. In short, a lot is riding on applying proper
security measures across the entire IT infrastructure.
To protect data, a retailer must ensure that only authorized
users can access devices and the networks to which they are
connected. Fleet-wide authentication solutions can require
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