HP Innovation Journal Issue 13: Winter 2019 | Page 10

The Five Forces We are in the midst of a transformation to the Fourth Industrial Revolution, and with it comes massive technology disruption, productivity improvement, and exponential acceleration of the design process. We are facing a major change to the way we work that will drive exponential productivity gains and fundamentally reshape our world. Here are five major forces behind the shift to Industry 4.0. 4 VIRTUAL REALITY 8 2 ARTIFICIAL INTELLIGENCE Imagine taking a test drive in a rover on Mars or stepping foot on a glacier in Greenland to measure the rate of melt, all without leaving the lab. Now imagine a future where it’s possible for engineers, designers, and constituents to become one with the design of their latest innovation, at the right scale, and in the appropriate context, regardless of the actual physical limitations. In the virtual world, we can have realistic simulations, a team meet- ing inside a nanomotor, train on virtual machines or processes, or collaboratively cycle through operating conditions. HP Innovation Journal Issue 13 1 5G & THE IoT In a digital world filled with endless data that no number of humans could ever possibly process, AI has the ability to simultaneously learn and self-replicate, enabling a theoretically unlimited possibility of computing and interpreting data. Conclusions defined by AI through testing of real-world data can be applied to incremental or hypothetical data, in effect simulating scenar- ios that have not yet occurred in the real world. This type of heavy lifting eliminates the need for humans to define the test case and variables. The net outcome is hyper iteration through the design/test product development cycle, resulting in generative, evolutionary, data-driven design.