How To Sell Your Home For More How To Sell Your Home For More - Mark O'Shea | Page 106

How To Sell Your Home For More

interest than text. The better the image, the more interest it will create.
It costs way more to advertise on television than newspapers or radio
because television advertising (using moving images) outsells
everything else.
So here’s the thing that fascinates me; If a high quality image is so
important for selling real estate, how come so many real estate
professionals continue to use faded, dark and gloomy shots? I recently
noticed a photo of a home for sale in my local newspaper. There were
smudges on the photo and I realised they were rain drops! Whoever
took the photo didn’t even bother rolling down the car window on a
rainy day to get the shot.
Starting out with a great photo is the one thing you can do to guarantee
the best possible marketing of your home. Maybe your real estate
professional works with a dedicated property photographer who can
make your home look amazing. It’s totally worth the effort and expense.
In fact, it is the most important weapon in your marketing campaign.

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