How Mentalists Read Your Mind The Art Of Cold Reading or Mind Reading | Page 32

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The Cultural Trend

This is a statement based on prevailing social and cultural
trends.
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Men’s skin care products is a booming industry
Always more men shave their body or get manicures
Many people do some kind of philanthropic activity
Internet has changed the way people live (chat, shop, …)
Cooking is a status symbol for a growing number of men
It is common for teenagers to shoplift before adulthood
Many women (have) practice(d) yoga, reiki, meditation …
or have considered doing so

Folk Wisdom

This is a statement based on common experience
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We all need a little breathing space now and again to recharge our batteries. Ergo: “After this past year, it’s not
surprising you need a break”
“While success is assured, you may need to be patient. Never
forget that the longest journey starts with a single step.”
“There’s definitely light at the end of the tunnel. As the
saying has it: the sky is always darkest just before dawn.”

The Seasonal Touch

This is a statement based on seasonal factors or the time of the
year
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Spring cleaning
January & July: major sales in shops & high bills
Winter & summer holidays
The festive season: Christmas – New Year
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