Hotel Owner October 2017 | Page 9

MONTH IN REVIEW GO ONLINE www.hotelowner.co.uk CRIME National charity helps hotel and licensing industry to spot child grooming Charity NWG Network has been supporting hotels and licensed premises across the country to make staff aware of signs of child sexual grooming. The charity’s campaign ‘Say Something if you See Something’ was primarily developed to help the hotel, licensing and taxi industries to be more aware of child sexual exploitation (CSE), how it could affect business, and what they need to do if they recognise that someone is being exploited on their premises. The campaign resources have already been downloaded over 50,000 times by many different hotel chains, local authority licensing departments and a number of police forces in the UK. The work done in South Yorkshire, via its Local Safeguarding Children’s Board and police, is already seeing success with potential offenders being apprehended, and hotel and pub staff more alert to the warning signs. Kevin Murphy, NWG’s response unit lead for licensing and the hotel industry, said: “The charity has already developed strong links with several major hotel chains as well as the Federation of Small Businesses. “By using our resources effectively, with both their staff and customers, it is not only helping to keep children and vulnerable adu lts safe but is also protecting the reputations of businesses.” NWG has worked closely with many of the multi-agency Local Safeguarding Children’s Boards with the Say Something campaign in their areas, allowing them to monitor and report on CSE. October 2017 ECONOMY Hotel demand remains strong for ‘destination UK’, Expedia says UK hoteliers enjoyed an encouraging start to summer thanks to a significant rise in hotel demand by international visitors, new data from the Expedia group has revealed. The findings drawn from Q2 2017 show that the London remains the top destination for travellers, with several other UK destinations showing encouraging signs of year- on-year growth. Demand for London remains strong, up almost 30% when compared to the same period last year, while Scotland and Surrey recorded the fastest growth of a reported 50%, followed by Yorkshire and Wales which both showed growths of around 40%. The findings show it was travellers from Brazil and Switzerland (both up almost 140% each), Mexico (up nearly 85%), Hong Kong (up nearly 80%) and Iceland (up more than 60%) that fuelled the year-on-year increase. This was also boosted by strong demand from the USA which was up by almost 40%. Thanks to drier weather conditions combined with longer days and an early summer, the UK has been popular with international guests Julie Cheneau, Expedia’s director of market management for the UK and Ireland 1 2 3 4 5 TECHNOLOGY Montcalm Luxury Hotels becomes first London group to launch AI chatbot Montcalm Luxury Hotels has become the first hotel group in London to use an artificial intelligence ‘chatbot’ to interact with customers. The bot, named ‘Ami’, is described as a fully conversational artificial intelligence service that offers an additional channel of communication to site visitors before, during and after their stay. The solution connects with potential customers in real time via an interactive live chat session on the company website. Ami is also accessible across multiple platforms. Working on the philosophically problematic assumption that digital beings conform to human gender identities, ‘she’ can understand users’ intent and offer specific sales support by searching and checking availability, instantly connecting them with the reservations team by telephone and sending personalised emails. Ramesh Arora, managing director of Montcalm Luxury Hotels Group, said: “Pioneering new ways to enjoy the art of hospitality is central to our brand ethos, and we believe this should begin long before check in. “Ami is an exciting new way our guests can experience the ultimate in personalised service - even before they’ve arrived. It gives them a taste of the kind of personal attention they can expect during their stay with us.” www.hotelowner.co.uk 9