Deb Lindner
Deb Lindner
CASE STUDY : My Very First Home Staging Job ( Or Why You Should Never Sell a Vacant Home )
I want to tell you about the very first home staging job I did after I started Mink Home Staging – my very first real client ! – because it offers some great insights and learning ...
It was a family home that had been built by Helen , a property investor , and was in a brand new estate . She had it built with the specific intention of selling immediately to create a profit . There was nothing very special about this house – it was the classic 4 bedroom , 2 bathroom , suburban family home .
Because it was in a new estate , there were many similar , brand new homes on the market at exactly the same time – including the one right next door ! It was pretty much identical except for the fact that the design was a ‘ mirrorimage ’. But apart from that , they were the same .
They were obviously both in the same street , had the same land size ( and value ), same design , same number of rooms , same colours , same fixtures and fittings . They were even being sold by the same agent in the same ( flat ) market .
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