Hot Seller Tips Hot Seller Tips - Adam de Jong | Page 54
Hot Seller Tips
But My Home Looks Great The Way It Is!
Maybe… but is your personal taste exactly what your buyers are looking for?
Often, I walk into very upmarket homes for a pre-sale consultation, and I can
see immediately that the furniture is very expensive, very new – and very
WRONG!
It’s perfect for living in (and the owners absolutely love what they have
created!). But it’s simply not right for selling. The ‘packaging’ needs re-working
if they are to attract the right buyers and achieve a premium sale.
The richly-textured, brown, deeply-buttoned Chesterfield sofa may be really
large and opulent – but is making the room look crowded and heavy. Or
the distinctive red and cream leather bar stools are so big and bright they
completely distract my attention away from the beautiful, luscious, blue pool
behind them.
And it’s exactly the same in nearly every home I visit.
I can see so many opportunities to make simple changes that will make a
massive transformation… In the home staging world, we often call these jobs
‘mix and match’. By changing a few key pieces of furniture, removing critical
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