Hot Seller Tips Hot Seller Tips - Adam de Jong | Page 48
Hot Seller Tips
CASE STUDY: Deb and Nick’s ‘Unseen
Sale!’
Remember I told you that Nick (my husband) and I had decided to move
from the beautiful Sunshine Coast to Brisbane? Well in order to do that, we
were selling our family home in Marcus Beach.
Of course this was before I knew what Home Staging was, but having worked
in branding and marketing for 15 years I knew a thing or two about emotional
selling.
So I immediately set about creating a list of all the little upgrades and
enhancements we needed to do before we put our house on the market.
(Actually, many of the things on that list were the ones I had wanted to do for
some time, but ‘never got around to…’) Things like re-staining the deck, new
plants in the garden, updating the bed-linen, changing the handles on the
kitchen cupboards, painting the walls, upgrading some of our furniture etc.
Nick was NOT keen on investing either the time or the money… but guess
who got their way? I was so committed to doing this ‘right’ that I simply
insisted. And over the next couple of weeks we made the house look
absolutely beautiful.
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