elements of recreation, food service, entertain-
ment and personal services for travellers. There are
close to a dozen major categories of lodging facil-
ities, ranging from tiny bed and breakfasts to the
latest mega-resort developments. Tourism niches
between these extremes include commercial hotels,
airport hotels, economy properties, residential ho-
tels, casino hotels, resorts and suite hotels.
A hospitality management degree or diploma, cou-
pled with valid experience, will connect us to a net-
work of careers in travel, tourism, leisure and rec-
reation, simply because of the huge scope of these
related enterprises. It will also assist us in under-
standing and recognising the bigger picture, adjust-
ing strategy accordingly.
An advanced hospitality and tourism degree may
not be required for all management positions in
the hospitality industry, but working our way up
through the ranks can mean years of lost income
potential and missed opportunities. By upgrading
our academic training, we will advance faster and
have more careers open to us.
It is therefore fundamentally important
for every market player to source and
discern his or her differentiating factors
and core competences and leverage them
to strive towards their vision of sustaina-
ble growth
8
Issue 03
Sustainable competitiveness is wont to latch onto
valid and rather unique differentiating factors (such
as having an infinity pool overlooking the Valletta
bastions, or a restaurant’s chef patron being high-
ly talented and renowned), solid core competences
(such as an established and target-reaching corpo-
rate sales team, or a highly-efficient food processing
infrastructure), and how to best leverage them to-
wards one’s set direction of (whether one competes
primarily on) cost and/or quality. It is therefore
fundamentally important for every market player to
source and discern his or her differentiating factors
and core competences and leverage them to strive
towards their vision of sustainable growth.
HOSPITALITY MALTA