HORIZONS JANUARY/FEBRUARY 2019 | Page 51

PHOTO COURTESY OF CITY OF FARMINGTON HILLS Recognizing that the City of Farmington Hills’ Riley Archery Range has proved tremendous results from not only the survey results, but actually proved that archery participants became hunters, the Michigan DNR will grant 75% of the funds for a local parks and recreation department to build an archery range in a public park using Pittman-Robertson funds. The goal is to build the same style archery range, as Riley Archery Range, in another community, and collect survey results that proves the concept can be duplicated. If the results are positive, then the goal would be to build 2-4 more archery ranges in public parks each year. In 2016, after 15 months of Riley Archery Range being open, survey results for the City of Farmington Hills archery range showed: - - - - - - - 5,230 people participated in archery 100% planned to shoot again 31.47% bought equipment = $766,081 62.94% planned to buy equipment = $1,532,163 73% interested in target shooting 23.86% interested in hunting (15.23% never hunted) 797 new hunters = $3,506,800 So imagine, if 19 other communities had an archery range, and proved the same results, then 15,940 new hunters would be born, generating over $70 million in economic impact each year. You can twist numbers and question results all you want, but bottom line is that an upfront investment in parks and recreation archery may be the solution for long-term growth and sustainability in the archery and hunting industries. The mParks Archery Focus Area partnered with the National Wild Turkey Federation, Pheasants Forever, Our Global Kids, and others to provide archers the opportunity to hunt in 2018. Over 100 people hunted or bowf ished. Michigan Out of Doors TV (episode 1842) told the story well when mParks Archery was featured in October 2018 For more information on mParks Archery, or ways you can provide support to a local parks and recreation archery program: Bryan Farmer Deputy Director, City of Farmington Hills Dept. of Special Services mParks Archery Focus Area Chair email bfarmer@f hgov.com HORI ZONS |  47