W
e caught up with her recently for
an interview and learned what
fuels her passion and what’s on the
horizon for BWDWO.
I started Black Women Do Workout on Facebook originally to get more Black female
clients for my personal training business. After
the page began to grow, I noticed that more
HimPower: Crystal, you have a long resume of and more women came to page to proudly
show the world that they too indeed worked
impressive credentials and you’ve leveraged
out and were more than willing to share the
your experience to launch a very successful
business in BWDWO. And we can see you got results of their hard work with others. Women
your start as a personal trainer. How long have became inspired by other women’s positive reinforcements and soon a sisterhood
you been in this field?
network began to grow in large numbers of
Crystal Adell: I received my personal trainwomen wanting to know more about health
ing certification in 2004 and started Black
and fitness overall.
Women Do Workout in 2009. However, I had
Soon, I registered Black Women Do Workout,
been exercising for 10 to 15 years prior to
LLC as a trademarked business that is comtaking the course. I decided to get certified
mitted to the dissemination of information
so that I could have a better understanding
regarding the biomechanics and medical bene- regarding the health benefits of all sport and
athletic exercises.
fits of exercising.
Our main demographic is specifically focused
HimPower: What perce