Mobile Health Apps and Solutions Market –
Industry Insights, Trends, and Opportunity
Analysis, 2016-2024
Mobile Health Apps and Solutions Market Overview
Proliferation of mobile devices provides an entirely new and effective dimension to the healthcare
industry, wherein solutions can be provided to end users in an extremely easy-to-use manner that
can be accessed irrespective of the use location. Advent of mHealth apps and solutions have led the
healthcare solutions market to expand its reach from hospitals to primary care and office space. The
industry is witnessing influx of various start-ups venturing into the market, leading to high
competition.
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Mobile health apps segment is expected to grow at impressive double digit CAGR over the forecast
period (2016–2024), creating new market opportunities for the players worldwide.
Proliferation of smartphones fueling mobile health apps and solutions market growth
Over 600 million people are expected to use mobile healthcare apps by 2017, creating a highly
lucrative market opportunity for healthcare players. The industry is projected to be mainly driven by
growing healthcare expenditure and consumer changing lifestyle. Advancements in computing
ability of mobile devices would bridge the gap between patient’s expectation and treatment
delivered. The technology is perceived to be an enabler of quality healthcare.
Though the industry is set to grow at a robust rate, lack of collaborations among healthcare service
providers and low healthcare apps utilities awareness among the masses are major industry pitfalls.