Head Of The Charles Regatta 2015 HOCR Program | Page 96

last 10 strokes
A MESSAGE FROM THE EXECUTIVE DIRECTOR

FREDERICK V. SCHOCH

T

his year is a particularly significant
one for me, as it marks my 25th
year as executive director of the
event. When I reflect on the last quarter
of a century, I am proud of the progress
we have made in developing the Regatta
and making it an example for other races
to follow. Just as important, I cherish
all the many fond memories of working
side by side with other passionate rowers
who band together to help host this epic
Regatta. It is this collaborative spirit that
makes the event a success. The leadership provided by the HOCR board of
directors is to be commended along with
scores of other individuals who have dedicated decades of imagination and toil to
running this race.
We are very excited this year
to announce the sale of our recently
completed book, The Head Of The
Charles Regatta: First 50. This stunning,
coffee-table quality book not only
gives a colorful pictorial history of past
Regatta highlights, but it also provides a
sometimes playful and concisely written
history authored by John Powers, longtime Boston Globe sports writer. Please
stop by one of our sales kiosks selling the
official book on site and either order one
to be mailed to your home or carry it off
with you this weekend.
Another exciting addition this year
is an off-shoot of last year’s 50th Gala
Reception and Dinner. Due to the overwhelming success of the gathering in ‘14,
the board has authorized a new event on
Saturday evening. There will be a reception for the entire rowing community and

PHOTO: MASON D COX

PRESENTED BY BNY MELLON

our friends in the AttagerRow tent, located at the FALS area just upstream of the
Eliot Bridge. Tickets can be purchased at
the “door” so feel free to join us.
BNY Mellon Investment Management, returns in 2015 as our Presenting
Sponsor and the official investment services partner of the Head Of The Charles
Regatta. BNY Mellon, a passionate
believer in the values taught by rowing,
will also provide trophies for the fastest
College crews in the Men’s and Women’s
Championship Eights. Our special thanks
go out to BNY Mellon Vice Chairman &
CEO, Curtis Arledge, for his commitment
to our event.
Brooks Brothers, the Official
Premium Apparel Sponsor of the HOCR,
will again offer two retail shops along the
river and will sell co-branded clothing
that will be popular with all attendees.
Its tents draw large crowds of students,
parents and alumni all weekend long.
New Balance, our Official Athletic
Apparel and Footwear, will also have a
retail shop at the FALS area. Stop by to
pick up a pair of the latest HOCR New
Balance sneakers and to browse a wide
variety of co-branded athletic apparel.
Hurry, they are sure to sell out quickly!
Land Rover, will return for a second
year to engage automotive enthusiasts and
showcase their latest line of luxury vehicles.
Stop by one of their locations on site to
speak with a product specialist and sit
behind the wheel of a brand new model.
EMC continues to boost the Regatta by providing all-around support for
athletes and infrastructure. We thank

OPPOSITE
Youth scullers take
to the river

FIFTY-FIRST HEAD OF THE CHARLES REGATTA

97