H2GC Reports US sports betting: the road to 2030 | Page 9

The market
2018: A fresh start
New states to account for almost 50% of
onshore US sports betting gross win in 2018.
will all have some impact on the relative market
size achieved in each state. Population, familiarity
with sports betting and GDP of each state will also
underpin market size. The adoption of licensed
sports betting in California and New York are central
to H2’s medium to longer term forecasts.
California and New York: central to end game
Launch date, mobile, regulation, supply and taxation
Chart 4: Sports betting gross win by state 2018e
Other
3%
Chart 6: Sports betting gross win by state 2030e
New Jersey
26%
California
1,857.5
New York
Delaware
6%
928.2
New Jersey
653.5
Nevada
Mississippi
5%
608.5
Massachusetts
Pennsylvania
6%
456.9
Illinois
423.6
Oklahoma 308.1
Michigan 297.7
Ohio
247.3
Pennsylvania
207.2
Missouri
189.1
Louisiana
173.7
Maryland 137.8
Mississippi 125.7
Delaware 109.0
Colorado 122.4
Nevada
53%
1,287.5
Other
Chart 5: Gross win by state ($bn)
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Nevada
US sports betting: the road to 2030 November 2018
Oklahoma
Michigan
Illinois
Massachusetts
New Jersey
New York
California
0
1
Other
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