Greater Cheyenne Chamber of Commerce Business Journal Q2 2014 | Page 35
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BUSINESS
CENTER:
A huge benefit to any Greater
Cheyenne Chamber of Commerce
Member is the opportutity to work
together and uplift each business
through local shopping campaigns,
promotions and more! Now more than ever, all of the tools
to track trends and to understand your consumers is right at
your fingertips, especially when tracking online engagement.
With our holiday promotional activities, we would like to share
some statistics with you! Also, with our online services through
the Chamber Member Accounts, you are able to access your
individual stastics, and below is an overview of existing online
engagement with the products and services the Greater
Cheyenne Chamber of Commerce offers.
During the first Quarter of 2014 the Business Directory serviced
6,796 total searches. Most individuals utilizing the directory
use search by category (5,665 total). As a member, be sure
to update where your business is listed in the categories by
contacting the Chamber.
The Events Calendar produced by the Greater Cheyenne
Chamber of Commerce received 26,025 hits in 2 months.
This generated report illustrated that events with images have
a higher chance of being selected with a ratio of 3:2. When
updating your Chamber Account, have the content replicated
on your website. This is an easy process and it allows members
the opportunity to directly track engagement and save time by
posting to one place. Check out www.capitolcounseling.net to
see an example or contact the Greater Cheyenne Chamber
of Commerce.
Online features, such as the Chamber Member Account are
offered to help business owners optimize their efforts and to
actually save time and energy. Using these active outlets will
increase your business’ exposure and make your business
accessible to those seeking your services.
STATISTICS
PRODUCED
THROUGH
THE GCCC
COMMUNICATION
CHANNELS:
5,665
2014 First Quarter the
Business Directory
serviced 5,665
searches
26,025
The Chamber Events
Calendar had 26,025
hits in the first 2
months of 2014
72
83
3,100
Average hits per Hot
Deal per week posted
is 72
Average hits per Job
Posting per week is 83
Highest reach for
the GCCC Facebook
Postings is 3.1K in
2014
436
Average Post
Reach on the GCCC
Facebook is 436
We share content for our members and
we have your interest in mind. Contact us
if you would like to learn [email protected]
Q1 2014 BUSINESS JOURNAL
l PG 35