Greater Cheyenne Chamber of Commerce Business Journal Q2 2014 | Page 35

Learn More BUSINESS CENTER: A huge benefit to any Greater Cheyenne Chamber of Commerce Member is the opportutity to work together and uplift each business through local shopping campaigns, promotions and more! Now more than ever, all of the tools to track trends and to understand your consumers is right at your fingertips, especially when tracking online engagement. With our holiday promotional activities, we would like to share some statistics with you! Also, with our online services through the Chamber Member Accounts, you are able to access your individual stastics, and below is an overview of existing online engagement with the products and services the Greater Cheyenne Chamber of Commerce offers. During the first Quarter of 2014 the Business Directory serviced 6,796 total searches. Most individuals utilizing the directory use search by category (5,665 total). As a member, be sure to update where your business is listed in the categories by contacting the Chamber. The Events Calendar produced by the Greater Cheyenne Chamber of Commerce received 26,025 hits in 2 months. This generated report illustrated that events with images have a higher chance of being selected with a ratio of 3:2. When updating your Chamber Account, have the content replicated on your website. This is an easy process and it allows members the opportunity to directly track engagement and save time by posting to one place. Check out www.capitolcounseling.net to see an example or contact the Greater Cheyenne Chamber of Commerce. Online features, such as the Chamber Member Account are offered to help business owners optimize their efforts and to actually save time and energy. Using these active outlets will increase your business’ exposure and make your business accessible to those seeking your services. STATISTICS PRODUCED THROUGH THE GCCC COMMUNICATION CHANNELS: 5,665 2014 First Quarter the Business Directory serviced 5,665 searches 26,025 The Chamber Events Calendar had 26,025 hits in the first 2 months of 2014 72 83 3,100 Average hits per Hot Deal per week posted is 72 Average hits per Job Posting per week is 83 Highest reach for the GCCC Facebook Postings is 3.1K in 2014 436 Average Post Reach on the GCCC Facebook is 436 We share content for our members and we have your interest in mind. Contact us if you would like to learn [email protected] Q1 2014 BUSINESS JOURNAL l PG 35