S P O T L I G H T
The fashion industry in Pakistan has upped their game
in the past few years and it is now one of the leading
industries in the country. Fashion as a phenomenon is
something that is very dynamic and in constant change,
which is why the people in the business have to keep
bringing something new to the table.
new sets of shows for the fashion week; the early evening
and evening shows.
In the early evening, the PFDC featured the popular and
commercially acclaimed brands. Later in the evening, the
luxury design houses showcased their bridal collections.
Earlier, in October, Lahore was host to another glamorous
event; the PFDC L’Oreal Bridal Week 2017 (PLBW).
Even though fashion weeks are losing their exuberance,
much like fashion itself, PFDC tried to keep the show
going as they moved away from the past concepts of
This year the Pakistan Fashion Design Council (PFDC) these shows being merely a form of entertainment. The
set a new benchmark in the fashion realm as they revised council worked together to make sure that diverse fashion
the fashion week’s platform format. They introduced two expression was offered.
PFDC L’Oreal Br
Text By Saneela Jawad
Photography Credits Faisal Farooqui And His Team At Dragonfly
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