GLOSS Issue 20 FEB 2015 - Page 4

COMMERCIAL COLLABORATION ARE YOU READY? From Me to We shows business decision makers how the ability to effectively collaborate for mutual commercial benefit is the solution to future-proofing a business. Smashing the myth of the “Me Economy,” this insightful guide explains the model of Commercial Collaboration and the mindset and think-space it requires. Expanding upon Sheryl Sandberg’s “Lean In” premise, this book emphasizes the need for continuous professional evolution and effort, and describes why women hold an important role in effecting change. Ideas are illustrated with examples, and backed by sector-specific research and interviews with business leaders who have seen real-world results of effective business collaboration. The Seven ReConnect Principles outline methods of realizing change, providing readers a way forward that will future-proof themselves, their careers, and their businesses. Collaboration isn’t just a soft skill that’s nice to have – it’s a vital business practice that affects the bottom line. As the way we do business continues to evolve, collaboration is becoming ever more crucial to steeling an organization against the threats of tomorrow. From Me to We is a practical handbook for more robust business strategy. If you have been programmed or conditioned by society to believe that success means achieving on your own, you need to realise that no one achieves wealth, happiness, success, long-lasting love or anything else without the guidance and support of others. Innovation starts with collaboration. I can confidently say that I would not be where I am today without consciously working with people who share in my vision and desired outcomes. You are as successful as the people you are surrounded by and Janine has dedicated her whole working life collaborating with and bringing together like-minded people to ensure continued and sustainable success. --Layne Beachley, seven-time world champion surfer, speaker and author BUY NOW Available at all good bookstores and online retailers #frommetowe