Global Health Asia-Pacific September 2020 September 2020 | Page 60

Column
Some companies
are surprised
to learn that
their customers
actually care
about how
you treat your
employees.
It’s related to
authenticity.
forget about the experiences and feelings of
other people.
� We need to show care for our customers and
employees, and know how other people are
interacting with your brand (products, services,
experience, speed of work, and tools they’re
using).
3. Over-Communication
� It’s far better to get the message and risk
communicating a little too much rather than to
hint and lose the meaning you’re looking to get
across.
� I’ve found that anything worth communicating
is often under-communicated. That’s why
rather than saying too little, we need to overcommunicate.
Rather than saying too little, we need to over-communicate
first priority, followed by product, quality, people and
lastly recycling.
In the digital age today, the most successful
companies are the ones that prioritize people first,
followed by quality, recycling, product, and lastly
profit.
Successful leaders understand that profit comes
naturally and in larger quantity when you focus your
priority where people come first.
That’s why employee engagement is so important.
To lead in today’s Industry 4.0, we need to engage
with an active leadership. But what does it mean to
have an active C�O and management�
It means that we need to lead with the four factors
of Leadership 4.0:
1. Authenticity
� In a world where anyone can claim just about
anything on the Internet with photoshopped
profile pictures and fake news, authenticity and
“being real” is a premium that few people get
right.
� As a leader, we may feel that we need to present
a certain persona to our employees, but we may
not realize that they know if we’re coming across
as authentic or if we’re just putting on an act.
2. Empathy
� With the world progressing at breakneck pace,
it’s easy to focus solely on information and
4. Trust
� Your stakeholders (customers and employees)
are looking for a company that they can trust.
� How reliable is your company? Can a customer
trust the promise of your brand to deliver? If
your company is perceived as reliable and
trustworthy, your success is only capped by
your imagination, and the sky’s the limit.
If we’re able to implement these four factors of
Leadership 4.0 into how we lead and manage our
companies, we can achieve organizational success.
And here’s how I would like to define organizational
success� If we take care of our staff, they can take
care of our customers and our organization.
It’s a principle that’s close to my heart, but I cannot
stress it enough. Your employees are your ‘internal
customers’; treat them like your customers and that’s
how you take care of employees.
Some companies are surprised to learn that their
customers actually care about how you treat your
employees. It’s related to authenticity.
If you treat your customers well and your
employees poorly, word gets around. And the thing
you’ll lose is authenticity. When authenticity goes
down, it’s likely that trust and revenue will follow in
short order.
To keep your company on the upward trend to
success, remember the four factors of Leadership 4.0
and your goals will be closer than you think.
Dr Timothy Low is the Head of HealthCare Investment
at Pavilion Capital and is a member of the Board of
Directors at Farrer Park Hospital in Singapore.
THE VIEWS AND OPINIONS EXPRESSED IN THIS COLUMN ARE THOSE OF THE AUTHOR AND DO
NOT NECESSARILY REFLECT THE VIEWS OF GLOBAL HEALTH ASIA-PACIFIC OR ITS EMPLOYEES.
58 SEPTEMBER-OCTOBER 2020 GlobalHealthAsiaPacific.com