Global Custodian Winter 2018 | Page 38

[ M A R K E T R E V I E W | U S S U B - C U S T O D Y ] A s the crucible of the global custody industry, the US mar- ket has long been considered one of the most mature both in terms of infrastructure and operational capability. For institutional investors into the US, sub-custody services have generally been handled by local divisions of the major global custodians. This has been reflected annually in the Global Custodian Agent Banks in Major Markets survey, where the same four institutions – BBH, BNY Mellon, Citi and JP Morgan – have long dominated the respondent pool. In the past two years however, a European global custodian, BNP Pari- bas, has registered prominently in the “We used to use a sub-custodian, but you can’t really be considered a true global player without a local presence in the US.” FLORENT THIRY, AMERICAS HEAD OF FINANCIAL INTERMEDIARIES & CORPORATES. BNP PARIBAS SECURITIES SERVICES 38 Global Custodian Winter 2018 survey. Given that the US custody market has been well served by established indigenous providers, why did BNP Paribas feel there was a commercial opportunity for it to join this group as an ‘outsider’? According to Florent Thiry, director and Americas head of financial intermediaries & corporates, BNP Paribas Securities Services, the initial trigger was a perceived strategic need to have a local custody offering based in the US. “As the fifth largest custodian in the world, it was obvious to us we needed to have a local presence here. It is, after all, the biggest market in the world,” he says. “We used to use a sub-custodian, but you can’t really be considered a true global player without a local presence in the US. Today, out of the 90-plus markets in our global cus- tody network, the US is one of the 27 countries in BNP Paribas’ proprietary custodial network which accounts for 90% of client assets.” The bank initiated both a global and local custody offering in the US in 2012, which Claudine Gallagher was sent over to es- tablish. Since then, it has expanded its related fund administra- tion business, acquiring the global hedge fund administration business of Credit Suisse in 2015. “Earlier this year, we closed on the acquisition of Janus Henderson [US administration business], which will allow us to offer mutual fund administra- tion in the US. Our goal is to be a full-service provider here,” says Thiry.