GirlGI | Girl Gone International GirlGI Issue 5 | Page 26

GETTING STARTED We dove head first into the project, but we purposely did it differently than any other online marketplace. Instead of first building an online marketplace, we focused on building our network. GROWTH The traction we’re seeing has surpassed our optimistic projections. We fill a need that until now was unmet so everyone wants in on it! Right now we’re in 23 cities with more planned this year. PEOPLE We are nothing without our Ambassadors. Based all around the globe, they track down new talent. They aren’t just in the scene, they drive it. THE CHALLENGES We’re a highly curated platform which means we are not able to extend the opportunity to be featured to everyone. It’s been a challenge having to decline artists. However, we’re passionate about only including the next big stars – so we have to muster the strength daily to decline submissions. That’s never fun. SARAH STORMS, NEW YORK ADVICE It hasn’t been easy being a woman in the startup world. There are very few of us in it. You’ll often be the first female to pitch your idea to a Venture Capital Fund, which means you have to be better than the men before you because they’re unfamiliar with women in this sphere and unfamiliarity breeds doubt. You need to work harder, assert yourself twice as much, and be twice as articulate – that’s just so they listen to you with unbiased ears. JIMENA MONTEMAYOR, MIAMI