GIE+EXPO Exhibitor Information 2017 2018 Exhibitor Info - Page 3

Your Connection to the Industry It costs 22% less to contact a potential buyer at a trade show than it does through traditional field sales calls. Center for Exhibition Industry Research YO U R B U Y E RS A R E H E R E. GIE+EXPO is the only show that draws two sets of buyers – a combined audience of 18,000 dealers and professional end-users w h o a re exc e p t i o n a l l y i nte re s te d i n n ew p ro d u c ts – i n o n e m a r ke t p l a c e. “ Our experience exhibiting has been above and beyond everything we imagined it would be. Particularly the enthusiasm and the quality of the attendees walking the show. “ They’re really the kind of people we want to be talking to. Shelley Wald, President, WAC Lighting Company ATTENDEES WITH BUYING INFLUENCE Dealers 94% Lawn & Landscape Pros 98%