THE INSIDER’S GUIDE
TO GETTING PUBLISHED
By Analee Matthews, Award-Winning Editor & Publisher
Who Is Analee Matthews?
Analee Matthews is an award-winning magazine editor and publisher
who specialises in the production of digital health, fitness, nutrition
and lifestyle publications. Analee has almost two decades of experience producing print and online magazines for both fitness professionals and consumers alike. She was the editor of the Fitness First
magazine for seven years, during which time the iPad version of the
publication was named Best App on a Mobile or Tablet Device.
These days Analee is the owner, publisher and editor of OH! Magazine, which was named the 2014 Specialist Magazine Cover of the
Year at The Maggies Awards. OH! Magazine is a unique digital
publication that is designed specifically for health clubs across
Australia and New Zealand to use as their own in-house member
magazine. Analee is also the editor of the What's New In Fitness,
YMCA Healthy Lifestyle and nosh magazines.
Following are Analee’s tips to helping you become a successful
fitness model.
What Do Magazines Look For When Choosing A Fitness Model?
Obviously, the number one priority for an editor when choosing a
model is a look that matches the brief. As a working fitness model
you need to be mindful that different briefs will require different
body types, different physiques, variances in musculature and specific aesthetics – so don’t be disheartened when you are not selected
for a gig. The bottom line is that even though you are awesome,
your aesthetics simply won’t suit every single opportunity.
It may sound odd but personality is very important when it comes to
modelling. Given a choice, photographers and editors will opt for a
model that is bubbly, outgoing, enthusiastic, creative, engaging and
energetic, over someone who is not.
Successful models will always conduct themselves professionally and
will appear to enjoy the entire process (even during those boring
moments when all you seem to be doing is waiting around!). Your
attitude and personality can show through in your photographs, so
you want to make sure you are radiating positivity at all times in a
genuine way! By conducting yourself in this manner, you’ll create a
great reputation for yourself, which could help you score more gigs
in the future.
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www.AEFM.com.au
www.ohmagazine.com.au