Geared Up Issue 2 2015 | Page 25

[ Planet Fitness Presale Goes Mobile ] “Y ou only have one chance to make a first impression.” With these words of wisdom ringing through the ears of franchisee Brandon Robinson, it didn’t take long for him to want to add an option in which a Planet Fitness presale could be conducted in any given city. They wanted something that represented everything Planet Fitness is and not one that had to be explained away as“this is the space they offered us.” Robinson and his partners came up with a convenient way to conduct a presale that maintains brand standards and creates thousands of Raving Fans, as opposed to thousands of skeptics. “I never dreamed the presale experience could be so easy to set-up and yet so effective as a marketing tool. Great job on this one.” – Rob Siragusa, New Orleans franchisee choose the exterior signage package, you are reaching heights of approximately 34 feet in the air when you combine the sky dancers and three rooftop signage frames. Regardless, there isn’t a bigger impression to be made than the spectacle known as the Planet Fitness mobile presale space. Give us a chance to allow this development to work for you. G “OH CRAP, this is just the presale location?” – One very concerned competitor of a market we were about to penetrate For more information and all sales info, please contact: The HBBR Lease