C. Discuss the factors it will need to predict, plan for, and adjust to
in the future.
The Assignment is to be a minimum of five pages long (title pages,
bibliographies, etc., do not count) and in APA format. A good
variety of objective, high-quality, current sources need to be used.
GB 540 Unit 4 Assignment Rubric
Content and Analysis
Points Possible
Points Earned
A global Company was chosen.
Paper includes a discussion with an appropriate analysis of the
firm’s history.
Paper includes a discussion with an appropriate analysis of the
firm’s recent operating results.
Paper includes a discussion with an appropriate analysis of the
firm’s current operating results.
Paper includes a discussion with an appropriate analysis of the
firm’s economic forces that affect the firm the most.
Paper includes a discussion with an appropriate analysis of the
firm’s social forces that affect the firm the most.
Paper includes a discussion with an appropriate analysis of the
firm’s political forces that affect the firm the most.
Paper includes a brief SWOT analysis for the firm.
Paper includes a discussion with an appropriate analysis of the
factors the firm needs to predict for the future.