GAZELLE MAGAZINE Vol. 1 Issue 3. - Page 24

By Lisette Dennis VINTAGE or VERY NEW? Good Question Vanity Gee spoke animatedly about buying clothes—vintage clothes. The twenty-something newlywed offered her age-old reasons for buying thrift—great style, good quality and bargain prices. “I bought this beautiful Italian coat from the 1960s. It looks like something that Reagan’s mom wore in The Exorcist,” Vanity said. “It is sophisticated, and I feel like an adult when I wear it.” That all-wool cape coat cost her $150. Since the success of AMC’s Mad Men, vintage is newly novel. Not only have sales increased, but resale stores—thrift and consignment shops selling secondhand merchandise—rose by twelve percent, according to the National Association of Resale Professionals. Goodwill Industries International, Inc., which was mentioned in the Macklemore and Lewis 2013 chart topping rap, Thrift Shop, recently recorded annual sales topping $3.5 billion. Additionally, performers often rely on retro to express their individuality. Singer Janelle Monáe, who sports a pompadour and a tux onstage, said in a Huffington Post interview that she “loves to rock used clothes, simply because others can’t jock her style.” She added, “I like one-of-a-kind pieces. I ۸