pair of sandals, as well as snacks and a change of clothes for her little one.
It wouldn’t be a stretch to observe that the multi-faceted products Faleti
conceives for Korede mirror what the creator wants for herself. To be that on-
the-go “womaning” woman, Faleti adheres to a regimen that works for her.
“I read a book called ‘The One Thing,’ which helps you figure out what
that one thing is … and everything else becomes easier,” she explained.
“Prior to reading it, my schedule had been to go to Wells Fargo until 5 p.m.,
take care of the children until 9 p.m., have an hour to myself, and then do
Korede from 10 p.m. to 1 in the morning - that’s a schedule for burnout.”
In the weeks following, Faleti was able to come up with a plan.
“I pick two days a week - one is maybe a Saturday morning when I
focus on things that I can get done. For about six to eight hours, I’m just
focusing on sales, for example, and I feel a sense of ease, because I’m not
thinking about anything else,” she said.
The strategy has also erased any doubt that she’s on the right track.
“Sometimes when women are doing something, there’s this sense that
you’re not capable - a sense of fear in the work that you’re doing. You ask,
‘Who am I? Why am I doing this?’” Faleti said, adding that along with her
renewed focus, she also has a community of women that serves as a great
resource and network. “They help dismiss that ‘imposter syndrome.’ I’ve
been overwhelmed by the outreach. There are people cheering me on
and being receptive to my ideas. I feel really fortunate.”
SAVVY I SOPHISTICATED I SASSY
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