Bella Hadid
for True
Religion
T
rue Religion’s latest campaign features Bella Hadid, one of the
hottest models in the world and current face of the brand.
The supermodel embodies all things True Religion - past,
present and future; iconic, edgy and everlasting.
An inherent fan of True Religion, Hadid was the natural choice
to meld the iconic essence of the brand with the modern view of its future. An
all-star team was assembled, including photographer Boo George, stylist Mimi
Cuttrell, and hair and makeup duo Jen Atkin and Mary Phillips to create imagery
and complementary looks that usher True Religion into a new era.
A quintessential, confident Los Angeles girl, with roots at home and
abroad, Hadid’s voice was not only an inspiration, but an integral part in
imagining this campaign, envisioning the brand through her eyes for the next
generation of True Religion fans. truereligion.com