FASHION
The Power of
Influencers
M
ercedes-Benz is tapping into the power of social media role models to
introduce new concept cars to a younger market.
The latest fashion story from Mercedes, #WeWonder, features seven
international visionaries, who innovatively and inspiringly explore the
potentials of the future together. We spotlight model Slick Woods, whose
“Instagirl” status has earned her hundreds of thousands of dollars. With her bald head, tattoos
and gapped teeth, Woods is spreading the message that unconventional features are beautiful.
48
GAZELLE