Garden & Greenhouse July 2017 Issue - Page 18

COVERSTORY Flying Skull Flying Skull Plant Products T he folks at Flying Skull Plant Products know that a business thrives on consis- tency. They are fi rm believers in the three supporting concepts that hold a business plan together: consistency, quantity and quality. While many may believe that quality should always come fi rst, quality is dependent on and integrated with consistency. In other words, without consis- tency, there is no quality. In terms of a business plan, quantity comes in right behind consistency because no matter how good a product is, if a company does not produce enough or their product to sell and cover the costs of operation, it will go out of business. When it comes to branding and becoming a household name, again, it is consistency that makes it possible. Many serious horticulturists view their garden op- erations as businesses and, therefore, in order to be successful, they must focus on consistency. Electrical Conductivity Waste Analyzing Method (ECWAMTM) Gordon Redman is the formulator of the Flying Skull line of plant food. He is also the inventor of the ECWAMTM (electrical conductivity waste analyz- ing method) which maximizes effi ciency for water and nutrient applications. “It is my estimation that 18 99% of growers come up with their own ideas of how their plants should be fed and they implement feeding programs based on what they think should be good for the plants. While these feeding pro- grams work to a degree, they can’t be relied upon to deliver consistent harvests for proper branding. As a grower’s consultant, it was obvious to me that what was lacking was a proper way to communicate with the plants so that the master grower could interpret the plants’ water and nutritional needs in real time.” Redman realized he needed to create a complete plant food line formulated from the plant’s per- spective. He knew the plant food needed to be ad- ministered in a specifi c way to support the highest level of root osmosis at all times. Put another way, the science behind the plant’s feeding mechanisms needed to match how the plant food was formulated and administered. This was the only way to achieve laboratory results and for the plants to reach their true genetic growth potential. After extensive study- ing, thinking, and re-thinking, Redman discovered a methodology for plant food administration that could grow laboratory-grade plants in a production setting. At that point, Redman knew he also had to formulate the plant food to match the application method. July 2017