Franchise Update Magazine Issue IV, 2013 | Page 7

Lead Franchise leadership and management 6 CEO Profile: Catherine Monson 6 Leading and inspiring at 25-year-old FastSigns 10 CEO Profile: Wan Kim 10 Smoothie King’s young owner retools, expands globally 14 Feature: Anatomy of a Brand Taking the dream from concept to reality at f2o 16 The Focused CEO 14 Getting the whole team on the same page 18 Human Resources Are your direct reports “keepers”? Franchiseupdate I s s u e I V, 2013  5