Franchise Update Magazine Issue III, 2016

full agenda 9:00am – 12:00pm MAXIMIZE SALES PERFORMANCE TRACK — MASTERING SALES FUNDAMENTALS Additional Fees Apply (Open to all) You’re never too experienced to refine the basics. Whether you are a new franchise sales person or have been selling for a period of time, this session takes you back to your roots. We’ll cover cold calling, conducting a call, qualifying the candidate, FDD prospect review, Discovery Day and closing the deal. 1:00pm – 4:00pm GROW WITH THE RIGHT FRANCHISEES TRACK — GROWING FRANCHISEES TO GROW YOUR BRAND Additional Fees Apply (Open to all) 1:00pm – 4:00pm MAXIMIZE SALES PERFORMANCE TRACK — BUILD HIGH PERFORMANCE SALES TEAMS Additional Fees Apply (Franchise Senior Executives & Sales Managers Only. No Suppliers) To grow a strong brand, you must have strong franchisees. What steps do you take to ensure your new deal grows into a fully functioning franchisee, prepared for their first location opening? How do develop a single unit franchisee into a multi-unit franchisee that will help grow your brand? What role does the franchise development team play in the process? Engage with this group of franchise executives to learn more. To build a world-class brand you must have a great team to provide excellent service and support. How do you decide what positions are needed and who should fill them? What decision making process do you go through? Do you promote from within or hire from outside? What level of experience is optimum for your brand? 4:30pm – 7:30pm OPENING SOCIAL IN EXHIBIT HALL — EXHIBITS OPEN ampulirfy yo GROWTH fu3_FLDC16_Brochure.indd 34 2016 FRANCHISE LEADERSHIP& DEVELOPMENT CONFERENCE SEPT.28-30 ATLANTA 7/25/16 5:12 PM

Franchise Update Magazine Issue III, 2016 | Page 36