Franchise Update Magazine Issue III, 2015 | Page 8

Leadership FRANCHISE LEADERSHIP AND MANAGEMENT 8 CEO Profile: Frank Milner, Tutor Doctor He liked the brand so much he bought it! 12 CEO Profile: Jeff Sinelli, Which Wich Company founder and “chief vibe officer” builds another successful brand 16 Anatomy of a Brand Roy Rogers is back in town, Buckaroos! 18 Case Study: How Oxi-Fresh is using technology to shake up its industry 22 Case Study: At Jersey Mike’s, “Almost everything we do has some kind of technology application.” 6 Franchiseupdate ISS U E III, 2 0 1 5 fu3_tocs(2,6,42,54).indd 6 8/3/15 5:14 PM