Franchise Update Magazine Issue III, 2015 | Page 29
Who Should Attend?
THIS IS THE 17TH YEAR OF THE FRANCHISE
LEADERSHIP & DEVELOPMENT CONFERENCE.
Over the years, the conference has evolved from a franchise
sales focused meeting into the only industry event focused on
challenges in franchise development today.
Led by our advisory board of some of the industry’s most
talented and experienced development executives, the
conference is designed for any size brand and multiple levels
within an organization:
✔CEOs, Presidents looking for insight on how to better
lead and grow your brand. The CEO Summit is an exclusive
event where you can share experiences and learn from your
peers.
✔CDOs seeking information to help strengthen and build
your team, structure programs to address encroachment and
strategic growth, and offer the right value proposition for
your brand.
✔Franchise Sales & Development Vice
Presidents, Directors: Grow personally and
professionally by interacting and learning among peers and
brand leaders from throughout the franchise industry. Choose
to improve skills in a specific area, or learn something
completely different—our extensive agenda touches on all
aspects of development.
✔Franchise Sales Managers: Ongoing refinement
of skills and strategies will help you grow into a best-inclass sales executive. Focus on the basics of building client
relationships for long-term success and growth. Learn new
aspects of development to position you for future growth.
✔COOs: Gain insight into how to work with your partners
in franchise development to structure growth programs and
position franchisees for success. Take home strategies to
help your team play a key role in building the brand while
delivering on its promises.
✔IT Executives: Tech