Franchise Update Magazine Issue III, 2011 | Page 9

Lead Franchise leadership and management Feature: Franchise Startup 8. In a red-hot category, can quality win? CEO Profile: Jack Riggs 10. Writing a prescription for Pita Pit’s success CEO Profile: Brent Alvord 14. Lenny’s Sub Shop president leads by example Leadership Guru 16. Fazoli’s CEO Carl Howard builds a team that inspires zees “ With any business, at any stage, you need a great leadership team if you are going to gain a competitive advantage, grow market share, and build your business. With franchisees, you must gain their trust and meet their performance expectations... Franchisees are quick to blame the franchi- ” sor, and rightly so, for a brand that is underperforming. They lose trust in the company’s decision-making, which can create a dangerous spiral of brand inconsistency. —Carl T. Howard, president and CEO, Fazoli’s Franchiseupdate I ss u e I I I , 2011  fu3_tocs(3,7,19,33).indd 7 7 8/18/11 6:40 AM