Franchise Update Magazine Issue III, 2011 | Page 35
Grow
Franchise development intelligence
Feature: Unit Economics 34.
Strong unit performance fuels franchise sales
Market Trends 35. Weak consumer demand,
confidence slow franchise growth
Challenge the Pros 36. “What are you doing
to create a compelling, response-driven recruitment website for your brand?”
Sales Smarts 37.
CRM systems are great—human touch is better
AFDR Stats 38.
More highlights from the 2011 AFDR
It’s Closing Time 40.
How to help the wrong people off your bus
Franchiseupdate I ss u e I I I , 2011
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