Lead
Franchise leadership and management
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CEO Profile: Allen Hager 8.
Growing Right at Home
CEO Profile: Rick Silva 11.
King of Checkers set to expand
Feature: Anatomy of a Turnaround 14.
Bennigan’s fights its way back
Leadership Guru 16.
Do you have a chief brand protector?
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Quaker Steak & Lube is different not only because of the cars, décor,
great food, and best wings. Making memorable experiences is a key part
of our culture. As CEO, I am responsible for keeping the organization
true to its roots. My unofficial title is Chief Protector of the Brand DNA. It
”
may sound impossible for a geographically diverse chain, but I’ve found
it can be accomplished.
—JOHN LONGSTREET, CEO, Quaker Steak & Lube
Franchiseupdate I ssue I I , 2012
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