Franchise Update Magazine Issue I, 2017 - Page 47

The public and policymakers need to understand franchising .

Our purpose
@ OurFranchise is an industry-wide campaign created to spread the word about the value of franchising and share the stories of men and women just like you , who are leading the way as franchisors , franchisees , and franchise employees . The franchise business model has been proven time and time again to work , but it ’ s threatened when the public and politicians don ’ t understand how it operates to benefit local , independent franchise establishment owners and their communities . Putting a spotlight on real leaders succeeding with the franchise model is how we ’ ll ensure franchising is stronger than ever before .
Follow us
Share the tools and resources offered on AtOurFranchise . org / resources
Help us keep the momentum going
Since our launch in June 2016 , we ’ ve reached 1.7 million people through outreach efforts , including events in key cities and states , where we spoke directly with business owners , employees , policymakers , and the media . Additionally , we ’ ve reached people across America through our website and social media channels , digital advertisements , and the promotion of We the Franchisees on Politico – but there is much more work to do . As a franchisor , franchisee , or franchise vendor , you are a leader in your community – and we need your support , now more than ever .

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You benefit by joining
By joining @ OurFranchise , you ’ ll get access to exclusive stories and resources that can help grow your franchise business , educate employees at all levels about the franchise business model , and share the economic importance of franchising with consumers . You will also have the opportunity to share your franchise success story with your peers .
This is just the beginning
Make sure you stay up to date with the campaign ’ s latest efforts through email updates and social media . Visit our website to read and share the latest stories of franchisors and franchisees making an impact in their communities . Become a franchise advocate to help ensure Americans , now and in the future , have the opportunity to start franchise businesses . Take the lead today !
Visit AtOurFranchise . org Contact Erica Farage , Senior Director of Political Affairs and Grassroots Advocacy and Multi-Unit Franchisee Engagement International Franchise Association efarage @ franchise . org ( 202 ) 662-0760