WOMEN IN THE C-SUITE
Sandra Anderson
Title : Chief Legal Officer Brand : Great Clips Years in franchising : 34 Years with current brand : 16 Franchised units : 4,091 Total units : 4,091 Brand revenue : $ 1.3 billion
Background : Sandra Anderson ’ s more than 25 years in franchising allow her to expand beyond the scope of legal compliance to encompass a multitude of issues integral to the franchising business . She ensures that Great Clips has a sound operating environment for business success by managing its compliance with key legal policies and requirements , and by helping the company develop solid legal best practices . This includes overseeing franchise registration and disclosure requirements central to supporting the company / franchisee relationship . She joined Great Clips in 2000 and was promoted from Vice President and General Counsel to Chief Legal Officer in 2011 . She offers deep expertise in franchise-specific legal requirements , gained by working within successful franchising organizations and the legal firms that consult for them .
Stacy Anderson
Title : Brand President Brand : Anytime Fitness Years in franchising : 4.5 Years with current brand : 4.5 Franchised units : 3,460 Total units : 3,500 Brand revenue : $ 1.5 billion
Background : Stacey Anderson joined Anytime Fitness 4.5 years ago as Chief Marketing Officer . A few months ago she was promoted to the new position of Brand President . In that position , she steers the world ’ s largest and fastest-growing fitness franchise , serving more than 3 million members at gyms located in all 50 states and nearly 30 countries on 5 continents . After joining Anytime Fitness as CMO in 2012 , she quickly earned a reputation for moving big projects forward . In her new role as Brand President , her number-one priority is leading the evolution of the brand from its pioneering 24 / 7 convenience model to a more personalized coaching approach , featuring new digital technologies and a broader selection of group training programs . Her previous retail experience includes executive marketing positions with Best Buy and Geek Squad .
Sally Baldridge
Title : Chief Operating & Financial Officer Brand : Jazzercise Years in franchising : 35 Years with current brand : 35 Franchised units : 8,300 + Total units : 8,300 + Brand revenue : NA
Background : Sally Baldridge started in the mailroom at Jazzercise almost 35 years ago , and has worked her way up to the posts ( yes , plural ) she holds now : Chief Operating & Financial Officer . She graduated from California State University Long Beach with a degree in business with an emphasis in finance . After graduating , she applied for a job at Jazzercise , but the job market in San Diego was tight . She landed a temp job with Jazzercise , typing orders and labels and learning everything she could about the company from the ground up . After 4 months , she moved into a data input position for the company ’ s new accounting system . Following that , she started working for the CFO , moved into accounting , and was well on her way to her current leadership role .
Victoria Blackwell
Title : Chief Legal Officer Brand : Papa Murphy ’ s Years in franchising : 15 Years with current brand : 15 Franchised units : 1,414 Total units : 1,582 Brand revenue : NA
Background : After receiving her J . D . from Lewis & Clark Law School in 1992 , Blackwell has spent her career providing legal counsel , strategy , and advice that supports the long-term strategies and initiatives of her employers . Before Papa Murphy ’ s , she spent three years as Staff Attorney at KinderCare Learning Centers . In 2001 , she made the move to franchising and has been leading the legal department at Papa Murphy ’ s ever since . Throughout the years , she has enjoyed the relationship with franchise owners and the challenges of growing a nationwide brand . As she balanced the priorities of working and raising two daughters , Papa Murphy ’ s provided more than just professional growth : its ready-to-bake meals helped her save invaluable time . She has led the brand through two private equity acquisitions , was promoted to Chief Legal Officer in 2012 , and helped guide the company through a 2014 IPO .
10 Franchiseupdate ISSUE I , 2017